WHAT IS PAY-PER-CLICK (PPC)?

Pay-per-click is a form of advertisement utilized by many businesses to improve their search engine page presence and website traffic flow. PPC has links to keyword data and search engine optimization (SEO) Search Engine advertising is the most popular form of PPC A way of increasing web site traffic when ‘organic’ SEO cannot compete with larger corporate entities The purpose of PPC Pay-per-click is an advertisement technique used to drive traffic flow to a website to increase sales. Search engines allow websites to ‘buy’ preferential listing space on search engine…

Latest Trends Which Promise to Change Mobile Apps Forever

App developers always seem to have something new up their sleeves on offer for app users. New platforms, newer devices and improvements in technology continue to expand the horizons for modern mobile apps. The year 2015 has just begun with a lot of promise and newer trends which shall keep unfolding as the year progresses on. These new trends do not merely promise changes in apps alone but also promise to change the way users will use their apps. A few such trends to watch out for are: The Apple…